One platform for paid advertising analysis and execution. Build a smarter paid media operation.
target-accounts.xlsx · ad-copy.docx · strategy.pdf
CISO · VP Security · Information Technology · United States
4 of 4 ready
Draft campaign
See which ads turn into revenue.
Campaigns
Turn briefs and assets into campaign drafts, instead of building everything manually.
Use this report to build separate campaigns for CISOs and Heads of AI. Match each audience’s concerns to evidence in the report.
Pipeline
Connect advertising data with CRM outcomes to understand the quality of the leads you’re paying for.
Last 180 days · LinkedIn + HubSpot
| Campaign | Spend | Leads | Opps | Cost/opp |
|---|---|---|---|---|
| UK_Broad_LGF | £6,342 | 151 | 3 | £2,114 |
| UK_SecLeaders_LGF | £6,552 | 78 | 8 | £819 |
| UK_Retarget_Web | £1,890 | 22 | 4 | £473 |
| DACH_CISO_Conv | £3,204 | 31 | 2 | £1,602 |
| UK_Webinar_Oct | £940 | 57 | 0 | – |
Priorities
Get a weekly briefing with evidence and prioritised actions, so you can focus your attention where it matters.
Actions
Review findings and prepare supported campaign changes in the same workspace, without rebuilding the context elsewhere.
Give Security leaders more budget:
£819 per opportunity versus £2,114.
Control
Adalyst drafts the changes and waits for your approval, with a record of what happened afterwards.
Change history
| Time | Change | Status |
|---|---|---|
| 09:14 | Paused UK_Broad_LGFApproved by you | Applied |
| 09:14 | UK_SecLeaders_LGF budget £150 → £250Approved by you | Applied |
| Fri | Exclude Education from DACH_CISO_ConvProposed by Adalyst | Waiting |
Adalyst is a B2B ad management platform for marketing and growth teams. It connects advertising performance with CRM and website analytics, turns briefs into campaign drafts, and brings weekly findings and approval-controlled changes into one workspace.
Adalyst connects to LinkedIn Ads, HubSpot, Salesforce, Google Ads and Google Analytics for analysis. Supported LinkedIn and Google Ads campaign operations can be drafted and executed with approval, subject to workspace access, account permissions and operation availability. Google Analytics, HubSpot and Salesforce connections are read-only.
A reporting dashboard helps you inspect metrics. Adalyst also produces weekly briefings, prioritises findings and lets you prepare supported campaign changes in the same workspace. The homepage demo shows the product workflow.
No. Adalyst drafts supported changes for you to review and approve before execution. A recommendation is not a live change. You can inspect the proposed change before approving it, and execution is recorded in the workspace history.
Adalyst combines connected advertising, website analytics and CRM records using available tracking information, including UTMs and LinkedIn click identifiers. This helps you examine opportunities, lifecycle stages and closed-won revenue alongside ad spend. Attribution depends on the tracking and CRM data available; not every deal can be matched.
The 14-day Intelligence trial includes the AI assistant, Actions and weekly briefings for one workspace. MCP access requires an eligible checkout subscription and workspace permissions; it can be available during a checkout trial, before the first payment. A signup-only trial without a subscription does not include MCP access.
Only for the free Intelligence trial, which requires at least £15,000 in ad spend across your connected accounts over the last 30 days. The paid Intelligence plan has no minimum ad spend. See pricing for local-currency eligibility.
See pricing and local-currency eligibilityYes. A card is required to start the free trial. Nothing is charged during the 14 days. Cancel before the trial ends to avoid billing.
Security
You connect your accounts without handing over a password, and you can cut them off at any time. Your data stays in your workspace.
More about security
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